Trolli Launches ‘Spicy Crawlers’
Plus, M&M’S joined the Tour de France as an official supplier, and more.
Jul 08, 2026 | 2 min read
Ferrara’s Trolli brand “is turning up the heat once again with its newest innovation, Trolli Spicy Crawlers,” a spokesperson for the brand told NACS. The new treat offers “the perfect balance of sweet and heat, with just a hint of habanero.”
The candy features a blend of flavors new to the Trolli lineup, including mango habanero, pineapple habanero and strawberry habanero. Trolli Spicy Crawlers are rolling out at retailers nationwide now.
Over at Mars, M&M'S officially joined the Tour de France and the Tour de France Femmes with Zwift as an official supplier. “Marking the brand's first-time participation in this legendary global sporting event, M&M'S is bringing its signature energy to the international stage, headlined by a spectacular, interactive traveling caravan along the race route,” Mars said in a statement.
The caravan's journey begins at the Mars production facility in Haguenau, Alsace, which is the largest M&M'S manufacturing site in Europe.
Meanwhile at The Hershey Company, the brand’s ONE protein line is introducing the new ONE x Reese's Peanut Butter Chocolate Flavored Layered Protein Bar, “delivering an experience that Hits Like Reese's with the perfect combination of chocolate and peanut butter.” The bar pairs Reese's flavor with 18 grams of protein.
Stewart’s Shops recently introduced its new Chocolate Peanut Butter Cups. “Stewart’s peanut butter cups are the latest addition to Stewart’s private label candy lineup,” the retailer said. “Chocolate Peanut Butter Cups are made with real milk chocolate and real peanut butter, creating a rich, creamy and delicious treat that’s sure to sweeten your day.”
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